On April 9, at the 5* Serenity Queen Hotel in Alanya, ABV company – a leading importer of alcoholic beverages in Turkey, in partnership with Diva Export and with the support of the Russian Export Center, organized a presentation of Russian alcoholic beverages, including those from the Salut Alco distillery.
The Serenity Queen was a strategic choice as the hotel is a partner of ABV Alco, and Finnice vodka is already available in all its bars.
The event attracted 166 representatives from the HoReCa sector. Guests enjoyed presentations and tastings of beverages, including cocktails and shots based on vodka and sparkling wine. The feedback was extremely positive.
ABV representatives were surprise at the high level of interest, noting that while typically only half of the invitees attend such B2B events, the turnout here exceeded expectations, including representatives from 40 hotels from the Manavgat area.
The event aimed to stimulate sales of Russian products on the Mediterranean coast. Salut Alco presented FINNICE EXPORT vodka, CZAR'S CHOICE (TSARSKY VYBOR) vodka, and the MELA D'ORO and PrimaVerini sparkling wine lines.
The sparkling wines, which enjoyed rave reviews, were of particular interest to hoteliers. The market is looking forward to the novelties – MELA D'ORO GOLD and PrimaVerini.
FINNICE vodka has already established itself in the Turkish market as a reliable product used in both cocktails and neat, and is popular in some hotels.
Similar events are planned for the Anatolian region and Bodrum in mid-May, covering the entire Turkish coastline – from Izmir and Bodrum to Alanya and Mersin.
On April 9, at the 5* Serenity Queen Hotel in Alanya, ABV company – a leading importer of alcoholic beverages in Turkey, in partnership with Diva Export and with the support of the Russian Export Center, organized a presentation of Russian alcoholic beverages, including those from the Salut Alco distillery.
The Serenity Queen was a strategic choice as the hotel is a partner of ABV Alco, and Finnice vodka is already available in all its bars.
The event attracted 166 representatives from the HoReCa sector. Guests enjoyed presentations and tastings of beverages, including cocktails and shots based on vodka and sparkling wine. The feedback was extremely positive.
ABV representatives were surprise at the high level of interest, noting that while typically only half of the invitees attend such B2B events, the turnout here exceeded expectations, including representatives from 40 hotels from the Manavgat area.
The event aimed to stimulate sales of Russian products on the Mediterranean coast. Salut Alco presented FINNICE EXPORT vodka, CZAR'S CHOICE (TSARSKY VYBOR) vodka, and the MELA D'ORO and PrimaVerini sparkling wine lines.
The sparkling wines, which enjoyed rave reviews, were of particular interest to hoteliers. The market is looking forward to the novelties – MELA D'ORO GOLD and PrimaVerini.
FINNICE vodka has already established itself in the Turkish market as a reliable product used in both cocktails and neat, and is popular in some hotels.
Similar events are planned for the Anatolian region and Bodrum in mid-May, covering the entire Turkish coastline – from Izmir and Bodrum to Alanya and Mersin.